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Running head: THE RISE OF NARCISSISM: HOW SOCIAL COMPARISON FUEL
The Rise of Narcissism: How Social Comparison Fuels Self-Obsession
Phoebessays
February 12, 2026
Abstract
Narcissism Is Increasing. So You’re Not So Special. [Name] Feb.13 2016 MY teenage son recently informed me that there is an Internet quiz to test oneself for narcissism. His friend had just taken it. “How did it turn out?” I asked. “He says he did great!” my son responded. “He got the maximum score!” When I was a child, no one outside the mental health profession talked about narcissism; people were more concerned with inadequate self-esteem, which at the time was believed to lurk behind nearly every difficulty. Like so many excesses of the 1970s, the self-love cult spun out of control and is now rampaging through our culture like Godzilla through Tokyo. A 2010 study in the journal Social Psychological and Personality Science found that the percentage of college students exhibiting narcissistic personality traits, based on their scores on the Narcissistic Personality Inventory, a widely used diagnostic test, has increased by more than half since the early 1980s, to 30 percent. In their book “Narcissism Epidemic,” the psychology professors Jean M. Twenge and W. Keith Campbell show that narcissism has increased as quickly as obesity has since the 1980s. Even our egos are getting fat. It has even infected our political debate. Donald Trump? “Remarkably narcissistic,” the developmental psychologist Howard Gardner told Vanity Fair magazine. I can’t say whether Mr. Trump is or isn’t a narcissist. But I do dispute the assertion that if he is, it is somehow remarkable. This is a costly problem. While full-blown narcissists often report high levels of personal satisfaction, they create havoc and misery around them. There is overwhelming evidence linking narcissism with lower honesty and raised aggression. It’s notable for Valentine’s Day that narcissists struggle to stay committed to romantic partners, in no small part because they consider themselves superior. The full-blown narcissist might reply, “So what?” But narcissism isn’t an either-or characteristic. It’s more of a set of progressive symptoms (like alcoholism) than an identifiable state (like diabetes). Millions of Americans exhibit symptoms, but still have a conscience and a hunger for moral improvement. At the very least, they really don’t want to be terrible people. To solve the problem, we have to understand it. Philosophy helps us do so every bit as well as psychology. The 18th-century French philosopher Jean-Jacques Rousseau wrote about “amour-propre,” a kind of self-love based on the opinions of others. He considered it unnatural and unhealthy, and believed that arbitrary social comparison led to people wasting their lives trying...
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