Synaptics, Inc.s Internal Analysis: Navigating Competitive Landscapes Through Patents, Talent, and Operational Efficiency

Internal Analysis of Synaptics, Inc. Student Name Institution Affiliation Course number Instructor’s Name Due Date Key Resources Synaptics, Inc. operates in a highly competitive industry, and its success hinges on its critical resources, particularly its intangible assets. The company's intellectual property, consisting of 1,875 patents and 500 patent applications globally, provides a short-term competitive edge by preventing competitors from copying its innovations. However, the rapidly changing technology landscape diminishes the relevance of these patents over time(Vanhaute et al., 2020). Moreover, Synaptics has cultivated a strong brand and reputation within the industry, but this has a limited impact on profitability. Device manufacturers like Samsung choose Synaptics as a supplier due to i